Last Updated: March 2026
At Azurite News , we believe in transparency. We are committed to building practical, high-quality tools and guides for aquarists, and we take the same no-nonsense approach to how we handle your privacy.
This Privacy Policy explains how we collect, use, and protect your information when you visit our website, as well as your rights regarding that data.
1. Data Controller
The data controller responsible for your personal information is Azurite News. If you have any questions about this policy or how your data is handled, you can reach us directly at: Email: contact@azuritenews.com
2. What Data We Collect
We only collect information that helps us run the site, improve our content, and display relevant advertisements. We do not ask for unnecessary personal details.
- Information collected automatically: When you use our site and interactive tools, we automatically collect basic technical data through cookies and analytics partners. This includes your IP address, browser type, device type, operating system, referring URLs, and pages visited on our site.
- Information you provide voluntarily: If you reach out to us via email (e.g., to report a correction or ask a question), we collect your email address and the contents of your message solely to reply to you.
3. Cookies and Similar Technologies
Like almost every modern website, Azurite News uses “cookies”—small text files placed on your device—to make the site work properly and to track how users interact with our content.
We use cookies for:
- Site Functionality: To ensure our interactive calculators and tools run smoothly.
- Analytics: To see which articles are popular so we can write more of what you actually want to read.
- Advertising: To keep our content free by showing you relevant ads.
4. Analytics
We use third-party analytics tools (such as Google Analytics) to measure website traffic and user behavior. These tools collect anonymized data about how you interact with our pages, how long you stay, and where you came from. This data is crucial for us to understand what content solves your fishkeeping problems and what needs improvement.
5. Advertising and Google AdSense
To keep Azurite News completely free for our readers, we monetize the site using Google AdSense.
Please carefully read the following regarding how Google serves ads on this site:
- Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this website or other websites.
- Google’s use of advertising cookies enables it and its partners to serve ads to you based on your visit to our site and/or other sites on the Internet.
- How to Opt-Out: You may opt out of personalized advertising by visiting Google’s Ads Settings. Alternatively, you can opt out of a third-party vendor’s use of cookies for personalized advertising by visiting www.aboutads.info (YourAdChoices).
6. Consent & International Compliance (GDPR, LGPD & CPRA)
Because the internet is global, we respect regional privacy laws, including the GDPR (EEA/UK/Switzerland), LGPD (Brazil), and CPRA (California, USA).
When you first visit Azurite News from a regulated region, you will see a Consent Management Platform (CMP) banner. This banner allows you to explicitly consent to, or reject, the use of non-essential cookies (such as those used for personalized advertising and analytics).
- If you are in Brazil (LGPD), we process your data based on your explicit consent or our legitimate interest to keep the site functioning and secure.
- If you are in the EEA/UK (GDPR), we ensure our advertising partners operate under the required transparency and consent frameworks dictated by Google and local authorities.
You can withdraw or modify your cookie consent at any time by clearing your browser cookies or adjusting your preferences through our site’s consent settings.
7. Your User Rights
Depending on your location, you have specific rights regarding your personal data. You have the right to:
- Request access to the personal data we hold about you.
- Request correction of any inaccurate data.
- Request the deletion of your data (Right to be Forgotten).
- Restrict or object to the processing of your data.
To exercise any of these rights, simply email us at contact@azuritenews.com.
8. Data Retention and Security
We only retain your data for as long as necessary to fulfill the purposes outlined in this policy. We implement standard industry security measures (such as HTTPS/SSL encryption) to protect your data from unauthorized access. However, please be aware that no transmission of data over the internet is 100% secure, and we cannot guarantee absolute security.
9. Changes to This Policy
As the internet, advertising networks, and our own site evolve, we may update this Privacy Policy. We will not send you an email every time we fix a typo, but significant changes to how we handle your data will be reflected here. The “Last Updated” date at the top of this page will always indicate the latest version.
10. Privacy Contact
If you have any questions, concerns, or requests regarding this Privacy Policy or how your data is handled, please contact us at: Email: contact@azuritenews.com